Bernard Kerr is the man behind the curtain and infront of the camera. Bernard is the genesis of PFR, joining Pivot 12 years ago, and starting Pivot Factory Racing in 2012 with Pivot CEO Chris Cocalis. He had a solid season in 2021, becoming the first 3x Red Bull Hardline winner, and looks to build upon that success in 2022. 

“My name is Ed Masters, I’m a kiwi joker who loves to ride his bike. I’ve been riding and racing for almost 20 years and I’m having as much fun today as when it all started out for me. What started as a dream has become a reality it’s something that I’m really proud of and also really grateful for. Mountain biking has given me so many friendships, experiences and laughs and it’s my goal to continue having fun and inspiring people to get out on two wheels.“ 

“Hi, I’m Matt Walker from a small town in New Zealand. I ride for the Pivot Factory team on the Crankworx, Downhill World Cup and Enduro World Series circuits! Racing is a huge part of my life and who I am, but I’m always inspired by those who are enjoying what they are doing, regardless of what it is. If you are stoked then I’m stoked. We all start riding for the fun so I think it’s important to make sure you always try to find that fun and keep those levels up, whether it’s who you ride with, where you ride, progressing or even just scaring yourself, if you find it fun, do it and do it a lot! “ 

“My name is Morgane Charre, I was born in South of France and moved to the Alps when I was 18. I started riding BMX at the skatepark and dirt jumps when I was 13 and discovered DH a few years later. I love any mountain activities: I do a lot of skiing, trail running and mountain biking of course. Education is important to me, I studied physics and worked in the aeronautics industry before I was a pro rider.“ 

Alyssa Gonzalez is an athlete, advocate and designer who is passionate about diversity, equity and inclusion in the outdoors. She lives on the ancestral lands of the Arapahoe, Cheyenne and Ute people colonized as Boulder, CO and works for Outside Inc. as a Product Designer. She grew up running track and field and was a Division 1 400 meter hurdler for Iowa State University. In 2016, she moved to Colorado to pursue her Master’s Degree and after seeing and adventuring in mountains for the first time, fell in love with the outdoors. Despite being new to biking, she is extremely active in the space. She started mountain biking and gravel biking in the summer of 2021and is extremely involved in her local cycling community, focusing on getting more women and women of color into the sport.

Alyssa is a firm believer that the outdoors is for everyone — no matter their age, race, ability, body type, gender, sexual orientation and economic status. She works with brands, organizations, groups and people to help break down and eliminate barriers for women of color and underrepresented athletes in cycling and snow sports. Through her work she aims to provide people in the outdoors with new perspectives, experiences and opportunities through education, community, connection and sharing her story as a mixed race athlete. She loves to introduce the joy of cycling and skiing to people and help redefine who people think an “outdoors athlete” is.

Some of Alyssa’s favorite things apart from biking are: her two cats, speciality coffee, houseplants, live music, the desert, getting new tattoos and traveling.

after nearly 15 years of pursuing that ‘perfect’ race. She paved her own path in the sport, founding a domestic power-house team, the Stan’s Pivot Pro Team. In time, she discovered her own motivation in sport had little to do with her own desire to win, but her belief that riding bikes can change lives. For Chloe, racing became an expression of that as she untapped her own potential to become an Olympian and World Cup winner. 

For 2022, Chloe will undertake new professional challenges as the Program Director for the Arizona Cycling Association, while also riding for Construction Zone Racing at regional events. While she experienced a difficult 2021 race season, she’s eager to share her passion for the sport with others.   

Chloe earned a degree in Community Health from the University of Arizona. She’s a stubborn transportation advocate who believes in ‘riding to your ride’ whenever possible and shares her home in Tempe, Ariz. with a spirited female dog named Hank. 

“I started my path on bikes at the BMX track, age 8. BMX had me hook straight away, so much so I went to compete throughout the US and Canada for 10 years. Mountain biking came into my life the year I decided I wanted to quit BMX Racing, 2015. Though I had rode bikes my whole life mountain biking was completely new! There was much more to explore and learn. Where BMX seemed to be a never ending cycle of the same thing, Mountain biking showed me that biking can be full of endless opportunity and growth. In 2016 coming off a broken collar bone from my final race in BMX, I decided to jump straight into mountain bike racing, first competing in the US Pro GRT circuit. 

I loved it so much that 2017 I went Pro for the first time in my biking career! Since it has been a journey traveling the world and doing what I love to do with Pivot Cycles. Fun fact Pivot was my first Frame sponsor in mountain biking and I have been with them since 2019. They have supported my success and dreams so far and I look forward to the next few years!“ 

Her passion for learning and practice has grown into teaching others how to progress safely and become more confident and skilled riders. Stefanie founded Adrenaline Coaching in 2019, which provides Mountain Bike skills coaching to riders of all ages. Her cornerstone offering is a 4-week progressive coaching program for Women called ‘Slaydies Skills and Shred Series’ which intertwines positive mental messaging throughout the sessions to really make an impact on her students and allow them to step outside of their comfort zone safely! 

Off the bike, Stefanie is an advocate for trail users and access and volunteers time with different local groups to upkeep and maintain trails in the Phoenix Valley. Understanding the importance of not more riders on bikes, but more educated riders on bikes, Stefanie strives to depict the importance of giving back and taking care of trails to riders through her social media.   

Most days you can find Stefanie riding her backyard trails on South Mountain and practicing Olympic Lifting. Stefanie is an avid podcast and audiobook listener and enjoys hanging with friends and family, and traveling with her Husband, Mike, and her furbabe, Bowie. Stefanie also manages her family’s Electrical Contracting business in Mesa, AZ.  

“Hello, my name is Jordi Bago and I have the best job ever – riding mountain bikes. I work with many international TV shows doing reports and sport programs. The last 4 years I have ridden for Pivot Cycles and feel right at home here. I feel very lucky to be making my dreams come true on the best bikes!“ 

Kait has established herself as one of the strongest ultra-endurance mountain bikers in the world. She has set course records in 24-hour races and self-supported multi-day bikepacking races. Her times rival those of the strongest men in the sport, and in 2018 she earned the 24-hr World Champion title. Shortly after that race, Kait survived a traumatic car accident. Her recovery since then has reached and inspired thousands and through it she has shared what resilience, big dreams and dedication can lead to. She aims to connect people to their dreams, potential, and the landscapes we ride in through teaching, coaching, speaking, writing, and sharing her story as she rides her bike in the wildest places she can imagine. 

Beyond her bikes, Kait is a proud and obsessed mom to her dog, Hank. At two years old Hank has grown into a well-behaved and energetic young #pivotpup athlete. She lives in Victor, Idaho with Hank’s dad, Will, where four distinct seasons bring balance and joy to the various ways of riding bikes and moving in the mountains. Ultimately, it’s movement in remote and beautiful landscapes, sleeping outside, dreaming big, slow mornings, and pup cuddles that make Kait’s heart sing